Manduka
Content, Social
Manduka is the most respected manufacturer of yoga mats and accessories. Togetherness was asked by their creative director Tiff Seale to create and produce a series of video and photoshoots to support the launch of their new dual gender apparel line along with their established hardgoods business. The assets were used across all communication channels including social, ecomm, catalogs, and retail.
We curated a diverse group of established yoga practitioners and social influencers with a combined reach of 10m followers.
CONTENT
Creative Direction
Photography
Video
